1. What are cookies and similar technologies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make sites work efficiently, remember choices you have made, understand how visitors engage with content, and—where you consent—to support measurement and marketing.
Similar technologies include pixel tags (tracking pixels), JavaScript storage objects such as local storage and session storage, server-side logs, device identifiers on mobile apps (if we offer them in future), and certain SDK integrations. Throughout this policy, we refer to these collectively as “cookies” unless we specify otherwise.
Cookies may be first-party (set by our domain) or third-party (set by another domain, such as an analytics or advertising partner).
2. Why we use cookies
We use cookies and related technologies to:
- Enable core functionality (for example load balancing, security, remembering cookie preferences).
- Maintain the integrity of forms and prevent spam or automated abuse.
- Measure audience size, traffic sources, and on-page behaviour to improve our nutrition education content and site navigation.
- Test variations of pages or calls-to-action where we run experiments.
- Deliver or measure marketing communications when you have opted in to marketing cookies.
- Debug technical issues and monitor performance.
We strive to minimise data collection and to rely on aggregated or pseudonymous identifiers where possible for analytics and advertising tools.
3. Categories of cookies we use
3.1 Strictly necessary cookies
These cookies are essential for the website to function and cannot be switched off in our preference centre. They are usually set only in response to actions you take, such as saving privacy choices, maintaining security tokens, or enabling network communication.
Examples of purposes:
- Storing your cookie consent state so the banner does not reappear on every page view.
- Protecting against cross-site request forgery (CSRF) on forms, where implemented.
- Ensuring traffic is routed correctly to healthy servers.
3.2 Functional cookies
Functional cookies remember settings that improve your experience—for example language preference, region, or accessibility choices. If we introduce optional personalisation features, they may rely on this category. Where functional cookies are not strictly necessary under applicable law, we will request consent before setting them.
3.3 Analytics cookies
Analytics cookies help us understand how visitors use our site: popular pages, scroll depth, approximate geographic breakdown at country level, devices, and campaign performance. They may collect pseudonymous identifiers and event data.
Typical tools: platforms such as Google Analytics or privacy-focused alternatives, depending on our configuration. You can withdraw consent for analytics cookies through our banner or through browser controls; some providers also offer opt-out browser add-ons.
3.4 Marketing cookies
Marketing cookies track visits across sites (where permitted) to deliver relevant messaging, attribute conversions, and build audience lists. We only enable these if you choose “Accept all” or explicitly enable the marketing category in our cookie settings.
Third-party advertising partners, if used, are required to process data in accordance with their own privacy policies and applicable regulation; we encourage you to review those documents periodically.
Your control: When you first visit, our cookie banner allows you to accept all categories, reject non-essential cookies, or open granular settings. You can revisit your choices at any time by clearing stored consent (for example through browser settings) so the banner displays again, or by contacting us for assistance.
4. Cookie lifetime and storage
Cookies may be session cookies, which expire when you close your browser, or persistent cookies, which remain for a defined period unless deleted.
Indicative maximum durations (actual names and expiry may vary by deployment):
| Category | Typical maximum duration |
|---|---|
| Strictly necessary | Session up to 12 months (for example consent records) |
| Functional | Usually 6–12 months |
| Analytics | Often 14–26 months for vendor default IDs; shortened where possible |
| Marketing | Often 30–180 days for campaign attribution; some lists may persist longer with consent |
5. Local storage and pixels
Some features may store small values in localStorage or sessionStorage instead of traditional cookies—for example to cache UI state. Pixels may fire network requests when you load a page or open an email (if we send marketing emails with tracking). These technologies respect the same consent choices where legally required.
6. Consent and lawful bases
Where the ePrivacy rules in the EU/EEA or UK require consent for non-essential storage or access on your device, we obtain consent before placing analytics or marketing cookies. Strictly necessary cookies are exempt from consent in many jurisdictions because they are needed to provide the service you explicitly requested.
In New Zealand and other regions, we still provide clear information and choices to align with transparency expectations under the Privacy Act 2020 and global best practice.
You may withdraw consent at any time without detriment to accessing high-level information on our website; however, some interactive features that rely on optional cookies may not work as intended after withdrawal.
7. Managing cookies in your browser
Most browsers let you refuse cookies, delete existing cookies, or alert you before a cookie is stored. Instructions vary by version:
If you block all cookies, parts of our website—including the preference centre—may not function correctly.
8. Do Not Track and global privacy signals
Some browsers transmit “Do Not Track” (DNT) signals or support Global Privacy Control (GPC). There is not yet a single legal standard for how to respond to every signal. We treat GPC and similar legally recognised opt-out signals as required by applicable law in the jurisdictions where we operate. For other mechanisms, we continue to rely on our cookie banner and browser controls.
9. Third-party integrations
Embedded content (such as maps or videos) or payment widgets may set their own cookies. We do not control those technologies. Please read the third party’s policy and use their tools to manage tracking where available.
10. Children
Our website is not directed at children. We do not knowingly use behavioural advertising segments aimed at minors. If you are a parent and believe your child has interacted with our cookie tools, please contact us.
11. Updates to this Cookie Policy
We may amend this policy when we change our technologies, vendors, or legal obligations. The Last updated line shows today’s date when you load this page; substantive edits will be described in the sections above or summarised near the top until the next full revision cycle.
12. Contact
For questions about cookies or this policy:
Lovelyneckalive
Address: 35 Queen Street, Upper Hutt Central, Upper Hutt 5018, New Zealand
Phone: +64 4 528 5858
Email: service@lovelyneckalive.world